Senior Marketing & Business Development Lead
Reservoir
About Us: We are a Series A crypto startup building a developer platform for onchain commerce. Our mission is to empower developers to build the next generation of consumer crypto applications by making tokens easy to build with and streamlining crypto payments. We support hundreds of crypto businesses, including Magic Eden and Coinbase, across a variety of verticals like gaming, social, payments and more. We have a deeply technical team with expertise in blockchain indexing, protocol design, and cross-chain interoperability and are looking to bring on a motivated Senior Marketing & Business Development Lead (or Head of Growth) to join our small, but growing team.
Role Overview: We are seeking a highly experienced and strategic Senior Marketing & Business Development Lead to drive our marketing and sales efforts. This role is critical in establishing and expanding our market presence, building strong relationships with key partners, and driving revenue growth. You will be responsible for creating and executing comprehensive marketing strategies, developing business opportunities, and spearheading our sales pipeline.
Key Responsibilities:
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Marketing:
Develop and implement marketing strategy to build brand awareness and drive user acquisition.
Analyze market trends and competitor activities to identify opportunities and refine marketing strategies.
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Business Development:
Identify and pursue new business opportunities to expand our platform’s reach and user base.
Develop and negotiate strategic partnerships and collaborations.
Monitor sales performance and provide actionable insights to optimize the sales process.
Qualifications:
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Education:
Bachelor’s or Master’s degree in Marketing, Business, or a related field.
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Experience:
5+ years of experience in marketing, sales, or business development, preferably within the fintech or crypto industry.
Proven track record of developing and executing successful marketing and sales strategies.
Technical understanding of crypto and developer tools.
Strong experience in building and managing high-performing teams.
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Skills:
Excellent strategic thinking and analytical skills.
Strong leadership and team management abilities.
Exceptional communication and interpersonal skills.
Proficiency in digital marketing tools and CRM systems.
Ability to work effectively in a fast-paced, remote environment.